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Head to head

Bookly or Magic Bookmark: which is the better smart bookmark?

The short answer

On our weights Magic Bookmark scores 7.10 against 6.90 for Bookly. Bookly scores higher on print, ebook and audiobook, works with any book and phones and platforms; Magic Bookmark scores higher on exact place, story recall and privacy. They tie on price. Magic Bookmark is not on Android yet.

Magic Bookmark works only with supported titles, which focus on books popular on BookTok. Check that your book is covered before you compare further.

By The Margin Desk · Smart Bookmark Compare · Published 2026-10-08

Desk research from public App Store and Google Play listings and the app makers' own pages. Vendor facts read September 2026, updated 2026-10-11. Editorial assessment; we did not test the apps hands-on.

How do the scores compare?

Bookly or Magic Bookmark: criterion scores
CriterionBooklyMagic BookmarkHigher
Exact place 30%710Magic Bookmark
Story recall 20%710Magic Bookmark
Print, ebook and audiobook 10%97Bookly
Works with any book 10%83Bookly
Phones and platforms 10%92Bookly
Price 10%55Tie
Privacy 10%34Magic Bookmark
Total6.907.10Magic Bookmark

Bookly

Magic Bookmark

Where does each score well?

Bookly

Bookly index tabs: exact place 7, recall 7, formats 9, any book 8, platforms 9, price 5, privacy 3Exact place7Recall7Formats9Any book8Platforms9Price5Privacy3
Tab length is the criterion score. A saffron tab means highest in set.

Magic Bookmark

Magic Bookmark index tabs: exact place 10, recall 10, formats 7, any book 3, platforms 2, price 5, privacy 4Exact place10Recall10Formats7Any book3Platforms2Price5Privacy4
Tab length is the criterion score. A saffron tab means highest in set.

Which formats does each cover?

Formats described on the pages we read
FormatBooklyMagic Bookmark
PrintBooks: timer and page logHardcover and paperback: syncs from a photo of your page or the page number you type
EbookE-books: timer and page logInconsistent: the website lists ebooks, but its FAQ calls it a companion to the physical book in your hands and the App Store names only physical books and audiobooksSources differ
AudiobookAudiobooks: timer and session logAudiobooks: syncs from the last phrase you heard

What does each cost?

Bookly

  • Free to start; the Google Play listing says it contains ads
  • Bookly Pro on the App Store: Monthly Pro $4.99, Yearly Pro $29.99, "Bookly Pro" $79.99 (the listing gives no term), plus discounted and family options

Source: Bookly, US App Store (October 2026) · Read 11 Oct 2026

Magic Bookmark

  • Free to download
  • Bookmark Credits: 1 for $4.99, 5 for $19.99, 10 for $34.99, 50 for $69.99
  • One credit per book; credits never expire; no subscription

Source: Magic Bookmark: Book Recaps, US App Store · Read 27 Sep 2026

Which should you choose?

Choose Bookly if

you value reading the same book in print, ebook and audio and running on every device you own.

Best for: Timed sessions across print, ebook and audiobook.

Choose Magic Bookmark if

you value saving your exact place and help remembering the story.

Best for: Picking a print book or audiobook back up after a break.

Frequently asked questions

Which is the better smart bookmark, Bookly or Magic Bookmark?

Magic Bookmark scores 7.10 against 6.90 on our weights, so it scores higher on this question. The pick-up calculator lets you change the weights.

Which is cheaper, Bookly or Magic Bookmark?

Bookly: Free to start; the Google Play listing says it contains ads; Bookly Pro on the App Store: Monthly Pro $4.99, Yearly Pro $29.99, "Bookly Pro" $79.99 (the listing gives no term), plus discounted and family options. Magic Bookmark: Free to download; Bookmark Credits: 1 for $4.99, 5 for $19.99, 10 for $34.99, 50 for $69.99; One credit per book; credits never expire; no subscription.

Do Bookly and Magic Bookmark work on Android?

Bookly runs on Android. Platforms: iPhone, iPad, Mac, Apple Vision, Apple Watch and Android. Magic Bookmark is not on Android yet. Platforms: iPhone (iOS 16.4 or later); Android on the roadmap.

Where to go next?